How the Popeils Founded the Kingdom of Veg-O-Matic

Tim Samuelson plays an outstanding architectural historian role in Lake Mies van der RoheFormer apartments decorated with original decorations by Louis Sullivan and Frank Lloyd Wright. But wait! There's more! He has a Veg-O-Marty in his kitchen. In fact, he has eight kinds of vegetables.O-He actually uses a Matics."No one likes to cut onions," Samuelson explained ." He cut up and turned 1960 of the ads to one side."With Veg-O-Marty, pile them up. The only tears you shed are tears of joy."But wait! There's more! He has four ribs.O-Three minutes-math-Two dials-O-Matics ("cut the tomato so thin that it has only one side") and the whip --O-Marty Chi (with planetary movements), plus Tide dryer (bra, hose, underpants, and hair), Miracle broom and two pocket fishermen. They were all made by Chicago poppers. Not so amazing!"This is a true Chicago Story," said Samuelson, who will begin a series of lectures on "The appeal of the Pope" at the Chicago Historical Society on December, the curator of architecture hereYes, the pope's household gadgets.-Sold millions of ads.-Is becoming a part of civic knowledge. Samuelson's appreciation of pop music is not ironic."That's how good design should be," he said. It finished work. Very attractive. The form is related to the manufacturing process.

"Half a century ago, the Pope empire was born along Maxwell Street, a tenacious trolley market southwest of the loop covered with spicy juggling, CookGo out, carny and the Revival Conference. The desktop gadget shows the predecessor of commercial advertising."The stadium is the same," said Samuelson ."."The highest level is the same."Turn" is the same."It's time to disclose the price ---Always late, always a figure like $3.98 or $9.99 or 4 easy payments for $39.95.Samuel J.Popeil (pronunciation poh-Peel) moved from New York to Chicago and did business with his brother, Raymond, in 1945. At first, the Pope brothersOrdinary kitchen equipment such as graters and scrapers er are sold. Samuel's imagination was then inspired. He made a lemon juicer, Toastette sandwich-Pie maker and slice-The Way cutting board is a simplified mandolin in Lustrex plastic that does not have a safety device to protect the user's fingers from trimming with cabbage. The early Popeiliana model was the donut maker, patented in 1952, a cone-shaped container made of marble plastic with a piston that forms the dough into a uniform ring. The O-The Matric revolution began in 1956 with a rotating spring for helicopters-Steel blades. At first, the Pope sold the ribs.O-Through live demonstrations in five-and-Coins and department stores. But in 1958, Samuel's son, Ronald M.Popeil started selling this gadget on TV. He made a five-Minute commercial, re-playing his single desktop pitch in Woolworth for the camera, cut so strongly that his words are sometimes drowned when he approaches a turn: "If the price is not $5.98, but $3.98.That's right. $3.98.You will receive your seal as a special reward-This is a valuable recipe: 50 secret recipes made by world famous chefs. Thousands of people were sold and television made history; Popeil later admitted: "Frankly, I really don't remember where those worlds are --Famous chefs from all over the world."

The O-The Marty family grew into a dial-up number-O-Whip slicerO-Matic foam drink mixer and minced meat-O-Matic grinder. But the Koh-I-There is no taste of vegetables here.O-Matric, 1963, a guillotine for vegetables, forced by a cut wing through a circular adjustable steel blade platformManual piston shape. An unskilled push, just put the potatoes in the leaves or break the tomatoes like a balloon. When Samuelson bent his 6-foot-1-However, the task of the inch frame, vegetables-The electric drill of Matic purring. More than 11 million vehicles were sold. But the glory is gone. On 1974, Samuel's separated wife, Eloise, was convicted of trying to hire two men to murder her husband. She served 19 months. The couple later remarried. In 1979, the Pope brothers were sold to a businessman in Milwaukee who cleared the deal. Samuel died in 1984 at the age of 69. In the same year, long Teleproducts was forced to file for bankruptcy, although Popeil could buy back inventory. Today, he is the chief executive of C. Chatsworth Ronco, California, an invention company and a popular invention company. There is also a very familiar face on TV. To be frank, he is also ambivalent about the Chicago Historical Society's admission of his family's past."I'm a little embarrassed," he said ."These old gadgets are a little weird. They do have a purpose. They are cheap. But they're not rolls. This was built to continue. My focus is to stay away from the little tricks and focus on the more substantial things that are needed in the market. This will mean his performance time at the barbecue shop and the BBQ (best-Popeil said), manufacturer of pasta and sausage in Popeil, Ronco electric food dehydrator and GLH formula No.9 (hair in a can) and his own autobiography, The Salesman of the century.